As the marketing assistant for the White Rabbit Pub, my task was to increase customers, manage digital engagement + promotion, generate leads & to win the public vote for "Best Pub in Oxford".
CLIENT
My employer, the White Rabbit Pub, is an independent pub that focuses solely on selling authentic pizza, good quality local beer and creating a friendly atmosphere. They had previously never won the public vote for Best Pub in Oxford.
ASSIGNMENT
The award is hosted by Ox-in-a-Box. A public blog that focuses on celebrating and highlighting excellence in the hospitality industry. The vote is open to the public and each nomination is given about 2 months to get as many votes from the public as possible.
SOLUTION & PROCESS
By engaging the public directly across a multi-platform campaign, (Tik Tok, Instagram, Facebook, Mailchimp & Print Advertising) I was able to secure the Award for Best Pub two years in a row, as well as increasing web traffic by 6%, facebook followers by 3%, tripling our instagram following and increasing the net sales by 11% year on year.
other
Visual Identity
Redesign
Amelie
This was a hypothetical project I did for a friend who lived abroad. Although nothing came about from it, I really enjoyed it and still very happy with how it ended up.
Branding,
Visual Identity,
Good Days
A suncream brand aimed at surfing culture. The aim being to protect sensitive skin from long exposure to the sun.